Why Is The Footage Muted And Dark/Gray

When we share raw footage, a lot of times we get clients wondering why the footage looks dark or muted. This is because we often shoot in a cinema log or raw format that makes the footage look mucky and underexposed.

The reason we do this is because when shooting it gives us more range to change it later in post and preserve more color information (such as details in the whites and in the blacks). 

Check out these stills to get an idea for the before and after. 

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